Important Questions When Creating a New Boba Brand
Business Tips

Important Questions When Creating a New Boba Brand

Developing a boba shop can be overwhelming. "Should I go with the trends? What I see on Instagram? What do people want to see in a boba shop?" In this article, we will explore the development of a boba shop and what it takes to create a successful brand.
It is absolutely exhausting to emulate something you are not. In fact, being anything you are not is draining. The truth of the matter is, this shop must be YOU. Why create a kitty-themed boba shop if you know nothing about kittens or even like them? Creating a themed shop that is authentically you is unique, and like Mister Rogers once said, "You are a very special person. There is only one like you in the whole world. There's never been anyone exactly like you before, and there will never be again. Only you." Here are some questions to ask when developing your ideas:
 
Girl holding popsicle up into sky

 

What are you passionate about?

Think of a topic you can talk about for hours and hours. Is it a hobby? Your faith? Politics? You might be thinking, these are sensitive topics, and it's probably not wise to engage in them. However, if it's something you find so important to your core, why not display that in your business? It may attract like-minded customers or even inspire others to come check out your store. What better way to connect with someone than with common interests? Like English comedian Ricky Gervais once said, "If you try to please everyone you'll please no one."
 
 
Man giving thumbs up to camera in cafeteria

 

Do You Have a Good Stock of Packaging Supplies?

Do you have a drink menu theme in mind? Depending on the type of boba tea, offering cups and lids in various sizes and price points allows customers to have multiple options. Adding easy-to-eat food items such as French fries, mozzarella sticks, salads, deli sandwiches or rice bowls on your menu can bring in extra margin too. For drinks and food, Karat and Karat Earth offer cups, trays, to-go containers, and more. Whether it is from our Karat or Karat Earth lineup, Lollicupstore provides a wide selection of packaging products at competitive pricing and is the one-stop-shop that meets your business’ needs.  Our cleaning solutions brand, Total Clean, also provides sanitary solutions such as cleaners, soaps, and detergent to keep your workstation and business sparkling and sanitary for employees and customers. We operate multiple warehouses in the US, offering items that are constantly stocked and arrive in a timely manner so you can have more time to focus on your growing business.  


Do YOU like it?

If you keep insisting on emulating another business, what's trendy, what's in, it can be very frustrating. Rather, simply ask, "Do I like this?" If it looks good, make the decision in your mind that it IS good. The environment you create should be a place that YOU want to hang out every day, a place where you can breathe and be yourself. If you find it comfortable, perhaps others will too.
 
 
3 coworkers holding drinks and smiling


What does the perfect team look like?

Your aesthetic may look good, but are the vibes good? The people you choose to run your store are crucial in its success. Think of the qualities that are most important to you: integrity, flexibility, hospitality, swag. Create a rubric for the perfect team that aligns with your vision. As the creator of your brand, be the role model you wish others could be and do NOT compromise those values. 


What does perfection taste like?

Think of the drink that you crave, a drink that satisfies, a drink that is so delectable you have to carve time out of your schedule just to get it. What does that taste like? Create that. Every drink on the menu should be crafted and approved by you. When people taste your drinks, they should be able to taste heart, effort, and, of course, love.

Are Your Promoting Your Brand? 

How do you promote your store? Clear and prominent brand recognition is key for building customer loyalty, awareness, and trust. These key elements ensure your business stays above and beyond the competition, as well as create a lasting impression that will have your audiences coming back. Did you know Lollicupstore offers custom prints on cups, napkins, and containers? We offer high-quality colorful prints for paper and plastic with your logo, or we can create a special one just for you in-house.  Inquire/contact us through our Custom Printing page to learn more about what offerings we have in stock for you! 

 
In conclusion, your boba brand is a masterpiece that reflects your essence as the creator. Isn't that thrilling? Your customers will be captivated as they experience a piece of your vision. Just like an artist unveiling their artwork, you are the brilliant mastermind behind this idea. Building a brand is undoubtedly challenging; it demands hard work, sacrifice, and unwavering perseverance. Embrace the journey with confidence, knowing that every effort poured into your brand will reap rewarding results. For more invaluable tips and tricks to flourish as a business owner, follow LollicupStore, and subscribe to our email list. Together, let's paint the world with the flavors of passion and success!

SUBSCRIBE TO OUR NEWSLETTER